Important for the week Mark Zuckerberg

On air is a regular digest of Likeni with the most important fresh and smart materials.

This week we watched Mark Zuckerberg debate with Twitter CEO Jack Dorsey. We got used to falling asleep to YouTube reminders. And we were a little worried about programmers 😉

Number of the week

 

TikTok and its Chinese counterpart Douyin  have overseas data  surpassed YouTube and Tinder in terms of revenue from in-app purchases , according to a report from analytics company Sensor Tower.

Important fresh
  • YouTube launches Chapters for easy video navigation .
  • Facebook CEO Mark Zuckerberg has criticized Twitter .
  • 70% of money spent in the App Store and Google Play was on games.
  • Instagram to Add Ads to IGTV and Test Paid Badges in Live Broadcasts
  • Twitter has labeled Donald Trump’s tweets as false .
  • Facebook has renamed its cryptocurrency wallet Calibra to Novi.
  • The Ministry of Communications did not support the idea of ​​unblocking Telegram .
  • YouTube will remind users that it’s time to go to bed.
  • Instagram Stories will be viewable on Facebook .
  • Odnoklassniki allowed connecting to calls without authorization .
  • Twitter founder believes artificial intelligence could put programmers out of work .
  • Facebook has brought back polls to Messenger group chats.
  • WhatsApp will allow exchanging contacts using QR codes.

 

Important smart

TikTok in 9 Video Tutorials: Creating Audiences

We continue the joint special project of Likeni for their growing business or simply through and eLama “TikTok in 9 video lessons”. As part of the project, we explain in detail what TikTok is and how to launch an advertising campaign in it.

For whom: for marketers, SMM specialists.

What is the time: 7 minutes.

5 solutions to help you quickly launch a project

Let’s discuss a set of tools for a marketer that will help both at the stage of launching projects and at the stage of their implementation and promotion.

For whom:  business owners, marketers, SMM specialists.

What is the time:  7 minutes.

How to Take Corporate Culture With You When Working Remotely

According to ESET research, the most popular way for contact lists businesses to help was to allocate a budget for lunch delivery so that employees would not have to spend time cooking. However, the longer the self-isolation lasts, the greater the role of non-trivial methods.

For whom: business owners, marketers, SMM specialists.

What is the time: 6 minutes.

5 Signs of Instagram Blogger’s Followers being Boosted

There are many paid services on the Internet for such a check. Let’s consider a free version of such an analysis: 5 signs of a fake Instagram account.

For whom:  for business owners, marketers.

What is the time:  6 minutes.

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