Digital body language is the sum of all the digital activities of a user, both on our website and on social networks. Visits, clicks, forms, “likes”… these are the small gestures that make up the digital footprint of each person and, as with “analogue” digital language, each client is a unique individual. So that you don’t miss any of these clues, today I want to tell you the 10 reasons to implement digital body language in your marketing strategies .
10 reasons to implement Digital Body Language in marketing
10 reasons to implement digital body language in marketing
Because it allows you to take advantage of the full potential of big data
You’ve probably heard of the term “big data,” but do you use it in your marketing plans? Our daily activities generate endless amounts of data that, in most cases, simply get lost in the void of the Internet. Knowing digital body language at a bilingual level will allow you to take advantage of this entire arsenal of information.
Because it goes much further than Google Analytics
Google’s measurement tool is the basis of many digital marketers’ Oman whatsapp data lives. But although it is a very useful and complex software, it is not enough if we want to know our users one by one. As with any other marketing tool, we have to take advantage of what it offers us, knowing that it is not a panacea and being open to new solutions.
Because you will have all the metrics that matter under control
According to the book Digital Body Language
Lead Source: Where are your potential customers coming from?
Email opens: which titles capture your attention the most?
Number of forms submitted: How many times have your form been completed?
Website Visits: How often do visitors come to your site?
Page views: How many different pages have they viewed?
Email automation: is it in your workflow?
Social media clicks: How do people interact with your Facebook, Twitter Country List LinkedIn pages?
4) Because you will be able to see each client as an individual again
Sometimes, when we evaluate the results of our online actions, what we see is an El-Salvador Mobile Phone Numbers Example mass of clicks, visits, actions… and we forget that behind them there are separate people, sometimes with very different profiles. Digital body language allows us to “individualize” our potential clients and recover the old charm of door-to-door sales strategies that adapt like a glove to each particular case.
